tldr: antiquity blue 750ml costs rs 600-900 across india, with goa being cheapest at rs 550-650. the ultra premium variant runs rs 800-1100, and antiquity rare goes rs 1200-1600. antiquity blue is a solid indian whisky under rs 1000 that works well as a mixer. the 750ml regular blue is the sweet spot for value. if you want something smoother, step up to ultra premium.
antiquity blue is one of those indian whiskies that quietly sells in huge volumes without generating much buzz online. made by allied blenders and distillers (the same company behind officer’s choice, which is literally the world’s largest selling whisky by volume), antiquity blue sits in the mid-range bracket where you’re paying more than the absolute budget options but still keeping things under rs 1000 in most states. it’s a blended whisky that doesn’t try to be scotch and doesn’t pretend to be premium. it just does what it does at a fair price.
ABD (allied blenders and distillers) positioned antiquity blue as the upgrade from officer’s choice. if officer’s choice is the everyday workhorse, antiquity blue is the one you pull out when you want something slightly better without jumping to a completely different price bracket. it has been around for years, and the brand has built a loyal following particularly in western and southern india.
i haven’t personally tried antiquity blue, so this guide is based on extensive research, pricing data from multiple sources, and reviews from people whose palates i trust. i’ll be upfront about that throughout.
the state-wise price variation for antiquity blue is significant. the same 750ml bottle can cost rs 550 in goa and rs 1100 in karnataka. that’s nearly double, and it matters when you’re buying regularly. this guide breaks down what you should actually be paying in your state.
antiquity blue price by state (2026)
these are approximate retail prices for antiquity blue 750ml. your actual price depends on your state’s excise duty and specific retailer. prices can also vary between cities within the same state, and between government-run shops and private retailers.
| state | antiquity blue 750ml | antiquity blue 1L | antiquity blue 180ml |
|---|---|---|---|
| goa | rs 550-650 | rs 750-900 | rs 140-170 |
| delhi | rs 650-800 | rs 850-1050 | rs 170-200 |
| haryana | rs 650-800 | rs 850-1050 | rs 165-200 |
| punjab | rs 620-750 | rs 820-1000 | rs 160-190 |
| rajasthan | rs 680-850 | rs 900-1100 | rs 175-210 |
| maharashtra | rs 750-900 | rs 950-1150 | rs 190-220 |
| karnataka | rs 900-1100 | rs 1100-1300 | rs 200-250 |
| telangana | rs 700-880 | rs 900-1100 | rs 180-210 |
| UP | rs 650-800 | rs 850-1050 | rs 170-200 |
| kerala | rs 900-1100 | rs 1100-1300 | rs 200-250 |
| west bengal | rs 700-850 | rs 900-1100 | rs 175-210 |
| chhattisgarh | rs 600-750 | rs 800-950 | rs 155-190 |
cheapest states: goa, pondicherry, and chhattisgarh. goa remains the default answer for cheap liquor in india, and antiquity blue is no exception. the rs 200-400 savings over metro cities adds up fast if you’re stocking up. pondicherry has a similar low-excise structure that keeps prices close to goa levels.
most expensive states: karnataka and kerala. the steeper excise duties in these states push antiquity blue past rs 900, which starts eating into the brand’s value proposition. at rs 1000+, you’re in blenders pride territory, and the competition gets much tougher.
why the prices vary so much: every state in india sets its own excise duty on alcohol. goa keeps duties low because tourism and alcohol sales are a core part of the state economy. karnataka and kerala charge steep duties partly as revenue and partly as a temperance measure. the liquid inside the bottle is identical. only the taxes differ.
antiquity blue price by bottle size
| size | price range | pegs (60ml) | best for |
|---|---|---|---|
| 180ml (quarter) | rs 160-220 | ~3 pegs | trying antiquity for the first time |
| 375ml (half) | rs 350-500 | ~6 pegs | couple of drinks, travel bottle |
| 750ml (full) | rs 600-900 | ~12-13 pegs | best value per ml, regular buying |
| 1L | rs 800-1200 | ~16-17 pegs | stocking up, best per-ml cost |
the 750ml is the standard buy and the size most shops stock. the 1L, where available, offers the best per-ml value and is worth grabbing if you know you like antiquity blue. the 180ml quarter is fine for trying it out, but the per-ml cost is significantly higher than the 750ml.
if you’re buying antiquity blue regularly, the 1L saves you roughly rs 50-100 compared to the equivalent volume from 750ml bottles. it doesn’t sound like much, but over a year of regular buying, those savings are real.
the 375ml (half bottle) sits in an awkward spot. it’s more expensive per ml than the 750ml but doesn’t offer the convenience of the 180ml for sampling. the main use case is travel or when you only want a couple of drinks and don’t want a full bottle sitting around.
antiquity variants and which to buy
antiquity blue — the standard choice
image: liquor cave
750ml: rs 600-900 | ABV: 42.8% | the one to buy
antiquity blue is the core product and the one most people are looking for. it’s a blended indian whisky with a mild, slightly sweet profile that works well with water, soda, or cola. reviews generally describe it as smooth for its price, with notes of caramel, grain, and a gentle warmth on the finish.
what makes antiquity blue work at this price is consistency. it’s not going to wow anyone, but it’s not going to disappoint either. it’s smoother than officer’s choice and royal stag, without jumping into the rs 1000+ bracket. most drinkers find it perfectly acceptable for everyday drinking.
the 42.8% ABV is standard for indian whiskies in this range. it’s strong enough to hold its own with ice and soda without getting washed out, but not so strong that it overpowers mixers. for most people drinking antiquity blue with water or soda, the mild sweetness makes it easy to drink without any harsh surprises.
verdict: the best value in the antiquity range. start here.
antiquity blue ultra premium — the smoother upgrade
image: liquor cave
750ml: rs 800-1100 | ABV: 42.8% | for a cleaner taste
ultra premium is antiquity’s attempt at a refined version of the blue. from reviews, the grain harshness is dialed down and the finish is cleaner. there’s a bit more sweetness and a smoother mouthfeel compared to the regular blue. the difference isn’t dramatic, but it’s noticeable if you’re drinking neat or with just water.
at rs 800-1100, ultra premium enters a competitive bracket. you’re paying close to what some scotch blends cost in cheaper states. whether the incremental smoothness justifies the rs 200-300 premium over regular blue depends on your sensitivity to grain harshness. if regular blue tastes fine to you with a mixer, save the money. if you can taste the grain bite in regular blue and it bothers you, ultra premium is a reasonable fix.
the packaging is slightly more upscale than regular blue, which matters if you’re buying for a social gathering where presentation counts. the bottle design and labeling signal “premium” more clearly than the regular blue.
verdict: worth it if you drink neat or with water. unnecessary if you’re mixing with cola.
antiquity rare — the premium play
image: liquor cave
750ml: rs 1200-1600 | ABV: 42.8% | for special occasions
antiquity rare is positioned as the premium offering in the range. from what reviewers describe, it’s noticeably smoother than both blue and ultra premium, with richer caramel notes and a more lingering finish. the packaging is distinctly premium with a matte finish and gold accents.
at rs 1200-1600, the competition gets serious. you’re in the same bracket as teacher’s highland cream, blenders pride reserve, and other whiskies that offer either scotch heritage or significantly better quality. antiquity rare is a fine whisky, but the value equation gets tighter at this price. teacher’s, for example, is an actual scotch whisky from scotland, and in goa or delhi, it’s priced similarly to antiquity rare.
the question with antiquity rare is simple: if you’re spending rs 1200-1600, are you better off staying in the antiquity family or trying something from a completely different category? for most drinkers, exploring a budget scotch or a higher-end indian whisky at this price makes more sense than sticking with the antiquity brand name.
verdict: decent but faces stiff competition. consider alternatives at this price.
antiquity blue variant comparison
| variant | 750ml price | smoothness | best served | value rating |
|---|---|---|---|---|
| antiquity blue | rs 600-900 | good for price | with soda, cola, water | excellent |
| ultra premium | rs 800-1100 | noticeably smoother | neat, with water | good |
| antiquity rare | rs 1200-1600 | smooth | neat, on the rocks | average (competition) |
the value curve in the antiquity range is clear: regular blue offers the best bang for your buck, ultra premium is a reasonable upgrade if smoothness matters to you, and rare enters a price bracket where the antiquity brand name stops being an advantage.
how to drink antiquity blue
antiquity blue is a versatile mixer. here’s what works and what doesn’t based on how most people drink it.
with soda (best way): the classic serve. the carbonation lifts the mild sweetness and makes the whisky very easy to drink. use chilled soda and a ratio of roughly 1:2 or 1:3 (whisky to soda). add ice. this is how most antiquity blue gets consumed in india.
with water: a simple pour with cold water opens up the flavor without the carbonation. the caramel notes come through more clearly. good for slower drinking sessions.
with cola: works fine but the cola’s sweetness stacks with the whisky’s own sweetness, making it a fairly sweet drink. some people love this, others find it too much. if you find it too sweet, use less cola or try soda instead.
neat: this is where antiquity blue’s limitations show. the grain character becomes more prominent without a mixer to smooth things out. if you want to drink neat, step up to ultra premium or rare.
on the rocks: the ice dilutes the harshness over time and makes it more drinkable than neat. but again, ultra premium handles this better than regular blue.
is antiquity blue worth the price?
antiquity blue at rs 600-900 sits in a competitive bracket of indian whiskies. here’s who should buy it and who shouldn’t.
antiquity blue is worth it if: you want a smooth indian whisky under rs 1000, you drink with mixers (soda, cola, water), you want something a step up from officer’s choice or royal stag without paying for imported scotch, or you’re looking for a reliable whisky under rs 1000.
antiquity blue is NOT worth it if: you want a scotch whisky (this is an indian blend), you’re looking for complex flavors for neat sipping (look at the rs 1200+ bracket), or you’re in karnataka or kerala where the price pushes past rs 1000 and the value drops significantly.
alternatives at the same price: royal stag, blenders pride, and imperial blue are the direct competitors. antiquity blue is smoother than royal stag, comparable to imperial blue, and slightly below blenders pride on the finish. if you can stretch to rs 1000-1200, blenders pride reserve is a meaningful upgrade.
the officer’s choice comparison: since both come from ABD, a lot of buyers wonder whether antiquity blue is worth the rs 200-300 premium over officer’s choice. the short answer: yes, if you can taste the difference. antiquity blue is smoother, less harsh, and has a better finish. if you’re mixing heavily with cola or soda, the difference shrinks. if you’re drinking with water, it’s noticeable.
the bottom line: antiquity blue is a no-surprises indian whisky that does its job at a fair price. it’s not trying to be anything it isn’t, and for the rs 600-900 range, that’s exactly what you want.
where to buy antiquity blue cheapest
goa is the clear winner. antiquity blue 750ml at rs 550-650 in goa is roughly rs 100-300 cheaper than major metro cities. if you’re visiting goa, stocking up makes sense. the carry limit for alcohol leaving goa varies, so check current rules before buying in bulk.
pondicherry offers pricing similar to goa due to its union territory status and lower excise duties. if you’re in tamil nadu, a trip to pondicherry for alcohol shopping is a common move.
delhi and UP offer competitive pricing at rs 650-800 for the 750ml. delhi’s competitive market of private wine shops keeps prices reasonable. UP benefits from a more moderate excise structure compared to southern states.
chhattisgarh is an underrated option at rs 600-750. not many people travel to chhattisgarh for liquor shopping, but if you live there, the pricing works in your favor.
online availability in states that allow online alcohol delivery (delhi, maharashtra, west bengal, and a few others), you can find antiquity blue on licensed delivery apps. prices are typically at MRP with delivery charges added. convenience is the benefit, not savings.
bihar note: bihar has alcohol prohibition since 2016. antiquity blue is not legally available in the state.
duty-free pricing
antiquity blue is an indian-made whisky, so it’s not the typical duty-free buy that scotch whiskies are. you’ll occasionally find it at domestic airport duty-free counters, but the savings aren’t as dramatic as they are for imported brands.
if you do spot it at duty-free, expect to pay rs 400-550 for the regular blue 750ml. the ultra premium at duty-free runs rs 600-800. the savings are modest (rs 100-200) compared to retail in most states.
honestly, your duty-free money is better spent on scotch whiskies or international brands where the savings are rs 500-1000+ per bottle. antiquity blue is cheap enough at retail in goa or delhi that the duty-free discount isn’t a game-changer.
antiquity blue vs the competition
| whisky | 750ml price | type | smoothness | best for |
|---|---|---|---|---|
| antiquity blue | rs 600-900 | indian blend | good | soda, cola, water |
| royal stag | rs 550-800 | indian blend | average | mixing |
| imperial blue | rs 600-850 | indian blend | good | soda, water |
| blenders pride | rs 700-1000 | indian blend | very good | water, neat |
| officer’s choice | rs 400-650 | indian blend | below average | heavy mixing |
antiquity blue sits comfortably in the middle of this bracket. it’s not the cheapest (officer’s choice wins that), not the smoothest (blenders pride takes that), but it offers a solid balance of price and quality. if you line up all five and taste them side by side, antiquity blue would come in third, which is exactly where its pricing places it.
about the brand: ABD and antiquity’s history
allied blenders and distillers (ABD) is one of india’s largest spirits companies and the maker of officer’s choice, which regularly ranks as the world’s largest selling whisky brand by volume. that context matters because it tells you something about ABD’s approach: they understand mass-market spirits better than almost anyone.
antiquity blue was created as ABD’s step-up offering. the idea was simple: give officer’s choice drinkers somewhere to go when they want something a little better without leaving the ABD family. it’s a smart positioning strategy, and it works. many drinkers graduate from officer’s choice to antiquity blue naturally, staying within the same company’s portfolio.
ABD went public in 2023 with a successful IPO, which speaks to the financial health of the company. the stock market debut valued the company at a significant premium, driven largely by the massive volumes officer’s choice and antiquity blue generate. for consumers, this means the brand is likely to remain well-supported and widely distributed for the foreseeable future.
the antiquity blue brand has been around since the early 2000s and has built steady recognition, particularly in maharashtra, goa, karnataka, and andhra pradesh/telangana. it’s one of those brands that doesn’t advertise heavily (alcohol advertising restrictions in india make this difficult anyway) but grows through word of mouth and shelf presence.
tips for buying antiquity blue
check the seal: always check that the seal on the bottle is intact and hasn’t been tampered with. counterfeiting and refilling of bottles is a known problem in the budget whisky segment in india. buy from reputed shops and government-run outlets where possible.
compare prices between shops: in states with private liquor retail (delhi, maharashtra, haryana), prices can vary rs 50-100 between shops for the same product. it’s worth checking 2-3 shops if you’re buying multiple bottles.
buy the 1L when available: if you know you like antiquity blue, the 1L bottle is the smarter buy. the per-ml cost is lower, and you reduce the number of trips to the liquor shop. availability of the 1L format varies by state and retailer.
stock up in goa or pondicherry: if you’re traveling to either destination, buying a few bottles of antiquity blue to take home saves meaningful money. just check the carry limit for alcohol from that state/territory.
don’t buy at bars: the markup on antiquity blue at bars is typically 3-5x the retail price. a peg that costs rs 50-70 of product at home costs rs 200-350 at a bar. if you’re drinking antiquity blue, home is where the value is.
timing matters: some states adjust excise duties annually (usually around april during budget season). prices can change by rs 20-50 overnight when new duties kick in. if you hear about an upcoming excise increase in your state, stocking up before the deadline saves money.
gifting: antiquity rare (the premium variant) comes in decent packaging and works as a functional gift for occasions where you need to bring a bottle. it won’t wow a whisky connoisseur, but it looks presentable and the price is reasonable for gifting purposes.
antiquity blue price in india: frequently asked questions
all prices mentioned are approximate and vary by state, city, and retailer. prices are based on 2026 rates and may change. drink responsibly. must be of legal drinking age in your state.
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frequently asked questions
what is the price of antiquity blue 750ml in india?
antiquity blue 750ml costs rs 600-900 in most indian states. goa is cheapest at rs 550-650. delhi runs rs 650-800. karnataka and kerala are the most expensive at rs 900-1100. prices vary by state due to excise duty differences.
which state has the cheapest antiquity blue?
goa has the cheapest antiquity blue prices in india, with the 750ml at rs 550-650. pondicherry offers similar pricing. delhi and haryana are the next cheapest at rs 650-800. southern states like karnataka and kerala have the highest prices.
how many pegs in a 750ml bottle of antiquity blue?
a 750ml bottle of antiquity blue gives roughly 12-13 standard pegs (60ml each). a 180ml quarter gives about 3 pegs. a 375ml half bottle gives about 6 pegs. if you pour smaller pegs (30ml), you get roughly double these numbers.
what is antiquity blue ultra premium price?
antiquity blue ultra premium 750ml costs rs 800-1100 across india. goa is cheapest at rs 700-850, while karnataka and kerala push past rs 1000. it's a smoother version of the regular blue with a slightly more refined taste.
what is antiquity rare price in india?
antiquity rare 750ml costs rs 1200-1600 across india. it's the premium variant from the antiquity lineup with richer flavors and smoother finish. goa prices start at rs 1050-1200, while southern states go up to rs 1500-1600.
is antiquity blue a good whisky?
antiquity blue is a decent indian blended whisky for its price. it's smooth enough for mixing, has a mild sweetness, and works well with soda or cola. it won't impress whisky purists, but for the rs 600-900 range, it delivers acceptable quality. it's one of the better options under rs 1000.
what is the price of antiquity blue 1L?
antiquity blue 1L costs rs 800-1200 across india. goa is cheapest at rs 750-900. the 1L offers better value per ml compared to the 750ml and is worth buying if you know you enjoy the whisky.
what is antiquity blue 180ml price?
antiquity blue 180ml (quarter) costs rs 160-220 across india. it's the most convenient size for trying the whisky or carrying while traveling, though the per-ml cost is higher than buying the 750ml.
is antiquity blue better than royal stag?
both are in the same price bracket. antiquity blue is slightly smoother and less harsh than royal stag, according to most drinkers. royal stag has a stronger grain character. if you're mixing with cola or soda, either works. for sipping with water, antiquity blue edges ahead.
who makes antiquity blue whisky?
antiquity blue is made by allied blenders and distillers (ABD), one of india's largest spirits companies. ABD also makes officer's choice, the world's largest selling whisky by volume. antiquity blue is their mid-range offering positioned above officer's choice.